Big Pitch

Hosting a Big Pitch for a Big Issue vendor has a significant impact. Social barriers are broken down as Big Issue vendors are welcomed inside, viewed as a valued member of a wider team and have an opportunity to develop their skill base. Partners including Network Rail, Freshfields Bruckhaus Deringer, Simmons & Simmons, Wellcome Trust and Mondelez have hosted Big Issue vendors.

The Big Pitch brings multiple benefits, including:

  • powerful brand alignment through visible support of an innovative programme – reaching diversity and inclusion objectives
  • an opportunity for a Big Issue vendor to build connections and increase their sales
  • a tailored experience for a Big Issue vendor to develop skills
  • providing employees with skills based volunteering to coach, mentor and support – in line with corporate responsibility and diversity agendas


Big Issue vendors  are screened to suit the profile of the organisation, partners are selected based on their ability to provide a valuable experience.

The following quotes give our partner’s perspectives on the programme:

“An excellent way for us to involve everyone in our firm with The Big Issue. The engagement that vendors have with staff is extremely rewarding for both parties, and the vendors have become an important part of the London office. The work experience and training in a wide range of activities which the firm provides, which is delivered by employees throughout our firm, has also been very successful from everyone’s perspective”
Darren Oswick – Partner, Simmons and Simmons LLP


We have been running this initiative with the Big Issue Foundation since 2010. We saw the programme as a fantastic opportunity to increase the understanding of homelessness issues within the firm and more importantly, as a chance to improve the vendor’s employability skills and their sales. Our partnership has been a huge success. The vendors have had a really positive impact on staff and it’s great to see the vendor’s confidence and self esteem grow. Our staff now actively stop and chat and engage with other vendors as a result of us running the programme and understand the way the Big Issue works. We use the skills of our people to deliver training and offer one to one mentoring and our first vendor, Joel, secured a full time position in our billing department.”
Raj Parker – Partner, Freshfields Bruckhaus Deringer LLP

For more information on the above, or to discuss your own ideas please contact Serena Crisp, Head of Partnerships and Philanthropy on 020 7526 3452 or by email